First trade fair appearance of WWS Energy Solutions in Sindelfingen
As a young or new photovoltaic company, we had our first successful trade fair appearance at the "HAUS | BAU | ENERGIE Messe 2023" in Sindelfingen. Accordingly, we were listed as a "start-up" for photovoltaic solutions in the list of exhibitors. Although still relatively new, around 5,000 people visited the construction trade fair on November 11 and 12, 2023. As a growing photovoltaic company, we saw a great opportunity to get visitors excited about photovoltaics and future-oriented energy generation. So we registered as a provider at short notice. Our entire team was on site, including the sales team and managing directors, to provide our interested parties with expert advice.
One of our primary goals was to establish qualified customer and business contacts. For the visitors, mainly from the construction and modernization sector, the event offered a good opportunity to meet experts and to further develop and implement their ideas on the subject of photovoltaics.
Brief information on the HAUS | BAU | ENERGIE construction trade fair
The HAUS | BAU | ENERGIE construction trade fair is a series of trade fairs in Baden-Württemberg that takes place at several locations each year. The organizers focus on current hot topics and in particular on sustainable real estate with climate-neutral and energy-optimized energy supply. As a result, visitors are offered a broad spectrum of (regional) specialist companies, consultants and experts. Numerous construction, renovation and photovoltaic companies from all over Baden-Württemberg and the surrounding area will therefore be represented with their stands.
In addition to many trade businesses, visitors to the fair will also meet many consultants and experts for (state) subsidies and financing, for example. This makes the HAUS | BAU | ENERGIE trade fair worthwhile for anyone who wants to find out about energy-efficient construction and renovation, intelligent building technology or modern living comfort, for example. Furthermore, there are often valuable synergy effects between the suppliers themselves. So it's definitely worth stopping by!
The WWS Energy Solutions exhibition stand
Our marketing team completely planned, designed and developed the trade fair in just a few weeks. We came up with lots of extras for all interested parties to set us apart from our competitors and attract the attention of potential customers. Many ideas were very well received and valuable experience was gained, also for further optimization.
Info brochure
Our newly designed information brochure conveyed to our visitors how multifaceted WWS Energy Solutions GmbH is and what great added value we offer our customers. It was also important for us to highlight our numerous services (PV consulting and planning, professional installation and commissioning, maintenance and servicing). As a full-service photovoltaic provider, our customers receive all services from a single source when it comes to a (new) photovoltaic system. This also includes our own Photovoltaik-Shop with numerous and affordable products from top manufacturers.
We also printed our blog article on "KfW funding 442 e-mobility" in the brochure, which was met with great interest. We used it to inform many visitors and make them aware of the grant funding of up to €10,200. It was also a great basis for simply explaining important processes and requirements for e-mobility funding.
Wheel of fortune campaign
Als besondere Attraktion für unsere Standbesucher, haben wir Glücksrad aufgestellt. Everyone who had registered for the WWS newsletter was allowed to spin the self-designed WWS Energy Solutions wheel of fortune. Das Besondere: Es waren Gewinne garantiert, denn es gab keine Nieten. Der attraktivste Gewinn war ein Gutscheinwert in Höhe 500€.
This main prize was won several times. There were also many special prizes and exclusive WWS merchandise to be won. These included self-designed Advent calendars, mugs, calendars, lighters, etc.. Here we have clearly recognized: The wheel of fortune will definitely be there in future!
Professional photovoltaic advice
For all interested parties at our stand, we naturally provided professional and expert photovoltaic advice on request. As our entire team was on site, we were able to provide the right contact person or consultant for all questions.
Even though all the sales staff were involved in customer meetings, our stand was designed to make the waiting time pleasant. We had set up a separate bar for those waiting and for customer meetings, which provided everyone with free drinks.
Live presentation of top PV products
It was important to us that the trade fair visitors could see the components of a complete PV system live and see the quality for themselves. That's why we decided to make individual or frequently ordered products available. For example, the BYD Battery Box Premium HVS 5.1 battery storage system and the SolarEdge Home Hub SE8K-RWB48 inverter were on display.
Pictures from the fair
Summary of the HAUS BAU ENERGIE MESSE
Our first participation as an exhibitor at the HAUS | BAU | ENERGIE trade fair in Sindelfingen was a great success. Many contacts were made and valuable experience gained. The ideas from the marketing team, such as the wheel of fortune, the new information brochure or the cozy bar, attracted attention and positive interactions with the visitors.
The live presentation of some top products was logistically challenging, but will be carried out (more often) in future. One outstanding success was the direct sale of a complete PV system for a large pitched roof. The trade fair was therefore not only an opportunity for us It was also a platform for generating successful business deals and promoting interest in photovoltaics and renewable energies. We would like to thank all interested parties, the organizers and newly acquired partners and will certainly see you again soon!
